INSIGHTS
Crisis Communications,
Brand Reputation Management,
Marketing Campaign Impact,
Narrative Intelligence
Tracking the Narrative: Why It’s About More Than Just Deepfakes
When most people hear about misinformation risks today, they think of deepfakes. And for good reason...
Crisis Communications,
Brand Reputation Management,
Marketing Campaign Impact,
Narrative Intelligence
Narrative Intelligence vs. Social Listening: What’s the Difference?
Every communications or security leader has heard the pitch: “Our tool monitors social chatter so yo...
Crisis Communications,
Brand Reputation Management,
Marketing Campaign Impact,
Narrative Intelligence
Beyond Brand Monitoring: Why Narrative Intelligence is the Future of Reputation Management
When organizations search for brand reputation management solutions, they're usually looking for too...
Crisis Communications,
Global Disinformation Detection,
Brand Reputation Management,
Marketing Campaign Impact
How Marketing and Communications Teams Should Be Using Narrative Intelligence
Your brand's reputation used to have some staying power. Bad news took time to spread, giving you sp...
https://crisis-comms.prweek.com/gallery-2025 At PR Week UK's recent crisis communications event, ind...
CPG (Consumer Packaged Goods) companies are increasingly looking for improved methods to identify an...